How do you communicate with clients during a crisis?

Does it matter how you communicate with clients during a crisis?

Client communication is vital during a crisis. A business crisis is not a new term in the business world because unexpected events happen daily. The current COVID-19 pandemic is a unique one since it affects businesses worldwide simultaneously and in an almost similar manner. It is both a social and financial crisis for companies and employees. The persistent spread of the pandemic is changing the way we work, live, and how we interact, thrusting business leaders and employees into new territory. During this uncertain period, businesses must ensure that communication is ongoing, accurate, and transparent. 

In October 2020, a crisis struck my business. Cancer struck in our family, and the lens tightened into survival. I had recently hired new staff and had just onboarded a new client.

Here are three thoughts to provoke you, two ideas to inspire you, and one item to act on!



In today’s podcast, we ask, “What can we learn from crisis? Can it teach us about our leadership style and our business resilience?”

A strong vision, courage, integrity, humility, strategic planning, team management, and focus make a good leader. Great leaders find the balance between business foresight, performance, and character. So, when there is a crisis, the team would expect the leader to use all of these qualities to inspire them and offer direction.

Your business can be faced with crises like COVID-19, service failure, or PR damage. How you respond says more about who you are and how you lead, than it does about the problem itself. It is challenging and emotionally disturbing with a crisis like the COVID-19 pandemic strikes. This type of crisis has never happened before and was sudden. The pandemic is unfamiliar and uncertain; there is a need for effective responses and strategic behavior from business owners.

Business owners learn from crises and they should develop a fundamental crisis response plan. You can find out more about developing a business crisis plan by visiting my website,, and search for the keywords “business crisis.”

Today let us focus on what a crisis reveals about our leadership style and business resilience.

 Here are three thoughts to provoke you, two ideas to inspire you, and one item to act on!

What to do after a business crisis!

Look at these possible scenarios;

  1. It is Monday morning, and your computer refuses to start. 
  2. Your son hugs you and knocks over your cup of coffee - all over your laptop!
  3. You get a call that Dad is in the hospital with a heart attack. 
  4. Someone is intentionally writing bad reviews about your business, and you have done everything to make it right. 

All businesses deal with crises at some point. These could be a data breach, IT shutdown, brand damage, data loss, or even a global pandemic like the current COVID-19. A business crisis can be anything that is a significant disruption to your workflow or normal daily operations.

These situations can impact a business, whether large or small. Depending on the intensity of the crisis, there could be loss of existing and potential clients, damage to business credibility, reducing operations, and threatening employee's lives. At worst, it could lead to your business closing. Without proper strategies and plans to deal with a crisis, it is not easy to recover.

Several weeks ago, we spoke about planning for a crisis. How important it is to have a plan B. 

  1. Plan Thoroughly
  2. Crisis Management Plan
  3. Communication is Vital

Now let's look at the next phase. Today let us focus on strategies to get back into action after a crisis.

Here are three thoughts to provoke you, two ideas to inspire you, and one item to act on!

Running Your Business During a Crisis

Join me today as we talk about grief. I have become intimately affected by grief and found out how difficult it can be to run my business during a brief crisis.

Here are three thoughts to provoke you, two ideas to inspire you, and one item to act on!

Running your business during a crisis: Are you set up to succeed?

Here are the 5 Most Powerful Ways to Run A Business During A Crisis!

Unexpected events can wreak havoc on any business, large or small. Crises such as global pandemics or dealing with an IT system failure can paralyze a business. We have daily calamities, like personal illness, a key staff member's illness, or even the death of a loved one.  

To contain any of these crises will involve various approaches and agile measures to ensure its continued existence and survival. Crisis management is a skill and requires personal qualities for efficient execution. 

The COVID-19 pandemic has tested many businesses and taught us unforgettable lessons. In some areas, the pandemic continues ravaging. As a business owner, let's reflect and ask ourselves these two questions: 

Number one, what is my Plan B? Number two, do I have a strategy on how I will manage my business in a crisis?"

Today let us focus on ways to do business with dignity, integrity, and respect during crises leading to success.

Today's podcast is #2 of the series, Work Less, Earn More. If you are feeling the pain of
overwhelm, download my gift to you!
7 Secrets to Working Less and Earning
at I will be retiring this eBook soon.

Do you want to work less and earn more? This 2-part podcast is based on my eBook, 7 Secrets to Working Less and Earning More. To get your free copy, visit  

"I can't do it all." My despair was real. I was utterly overwhelmed. I knew I had to do something!  

Running your own business or non-profit is downright HARD work. You know what needs to be done, but there is only so much of you to go around. How do you get it all done? 

Don't let your business stop growing just because you are not ready for employees. The secret is to work smarter, not harder. – Lisa Olinda

Today, let's focus on some tools you can use to drag you out of the constant circle of overwhelm. 

Technology is a tool designed to make life easier. We can use it wisely, but we must leave a margin to enjoy the beauty of life around us. If we get too wired to technology we miss those little things that can make our days brighter and our nights restful.

Unplug this week. You choose the amount of time. The when and the how. Make a plan. What will you do to replace that time? Write it down. Follow it for the week. Let me know what you gained through this exercise. Will you do more unplugging next week?

Preparing for your time off

Mom, my throat is sore. Honey, my client has an emergency. Have you ever been stuck in vacation woes?

As a mom to five children, I struggled to enjoy traveling. Don't get me wrong, I love to travel, but it seemed like drama ruled the day when traveling with the kids.

Since my Mom lived about 600 miles south of us, at least 2 or 3 times a year, we journeyed down I95 to I85. Adventures like ice storms, car sickness, weak bladders, and one year of arriving with three having strep. These adventures have made me immune to most travel woes.

Now that I own and manage my own business, I have different kinds of travel woes. I am finding that taking time away from my 24/7 business demands is challenging.

Today, we will learn more about how to prepare properly for our time off work.

Is Your Team Hindering Your BusinessIf you need to micromanage your team, setbacks might be more significant than progress. 

At the end of last year, my family went through a massive change in our lives. I had to devote 100% of my energy and attention to this crisis. I was out of the office for a while, and it interrupted some processes that I had just put into place. I knew that when I came back, I was not going to be able to take on everything by myself. If I wanted to help people whisper their chaos, I needed some help in whispering my own. 

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